Victoria Plum plumps for Big Shed

A 3 day set build at Big Shed, complete with wall and floor tiles, 2 complete sets of bathroom furniture (just in case!) and hot and cold running water installed for the close-up ‘tap shot’, made sure that the new Victoria Plum TV ad shoot was a success.

Suds-for-the-Victoria-Plub-shoot-at-Vig-ShedThe creative showcases one of the brand’s “luxurious” bathrooms and emphasises their affordability with the strapline “always low prices and features a woman in a bath as the central character, in order to appeal to the brand’s existing customer base of female homeowners over the age of 30

A long days shoot wrapped at 8.30pm – it was quickly followed by a set take down – which was in a skip by 10.30pm – because Big Shed had a doctor’s surgery booked in the next day! (see Dr Beckmann item).

Principles Agency created the ad; it was produced by The Basement Manchester and directed by Phil Taylor.

The creative showcases one of the brand’s “luxurious” bathrooms and emphasises their affordability with the strapline “always low prices“, while also drawing attention to a sale running until 31 October. Visit the Victoria Plum website
Set-building-for-Victoria-Plumb-at-Big-Shed
An-overview-of-the-Victoria-Plumb-set-at-Big-Shed